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UGC enhancing the customer experience

Customer experience has never been more critical. Consumers crave enjoyable experiences with brands that are memorable. User-generated content (UGC) ticks all the boxes when it comes to connective content:

  • It builds and strengthens communities

  • It’s relatable and uplifting

  • It enables brands to meet customers where they’re already hanging out

  • It helps brands generate tons more content against a backdrop of stay-at-home orders and restrictive measures

UGC will be a common theme in 2021 as a significant content resource.

Learned by juan-castillo on Feb 16, 2021

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